Events

Events with impact.

iMax Media Group creates and supports event properties that bring audiences together through culture, entertainment, food, music, broadcast coverage, sponsorship, and digital storytelling.

Event model

From venue energy to media value.

The event is only the starting point. We build live audience moments that can be captured, broadcast, promoted, and extended for sponsors before, during, and after the main event day.

On ground

Audience attendance and activation space

Music, food, culture, public engagement, sponsor booths, and brand presence.

On air

Broadcast and presenter-led visibility

TV and radio mentions, interviews, live links, highlights, and event recaps.

Online

Digital content after the event

Photos, short clips, website coverage, social posts, and sponsor-ready assets.

Owned event platforms

Event platforms audiences already recognize.

Independence Day, March 6

Max Freedom Jamz

Max Freedom Jamz is the group's Independence Day event platform, created to bring audiences, viewers, listeners, partners, and community members together around Ghana Month. Built from the "Back in the 1950s" theme, the event blends highlife music, live band performances, traditional food, fashion, storytelling, poetry, games, and broadcast moments from the Max TV forecourt.

  • Independence Day audience event at Darkuman Junction
  • Highlife, live bands, poetry, fashion, and cultural performances
  • Traditional food, games, exhibitions, and audience interaction
  • Sponsor visibility across venue, broadcast, radio, web, and social content
Tuo Zaafi festival experience

Max TZ Festival

Max TZ Festival is a culture, food, entertainment, and community event built around Tuo Zaafi and northern Ghanaian heritage. The platform brings patrons, chiefs, opinion leaders, public officials, entertainers, food vendors, sponsors, and media audiences into one shared experience, with live performances, cultural displays, interviews, event coverage, and post-event digital visibility.

  • Tuo Zaafi, northern heritage, food, music, dance, and cultural display
  • Community attendance with chiefs, leaders, invited guests, and performers
  • Brand activations, sponsor mentions, interviews, and venue visibility
  • TV, radio, website, social media, and highlight content after the event
Commercial event value

More than venue attendance.

A strong event can become a broadcast story, radio conversation, sponsor moment, social clip, photo set, recap video, and campaign asset.

View production support
Broadcast

TV and radio coverage

Event moments can be shaped for television, radio, presenter mentions, interviews, and live audience conversations.

Production

Stage and field support

Crew, cameras, audio, highlights, sponsor clips, recap videos, and on-ground production support for event organizers.

Sponsorship

Brand visibility

Sponsors can appear across event branding, live mentions, stage moments, interviews, social posts, and post-event content.

Digital

Online amplification

Events can extend through max.com.gh, social clips, photos, video cutdowns, live stream promotion, and digital reporting.

Event support

Physical events with media value.

This is where event work becomes useful for partners. iMax can create, host, cover, or support events that need audience attendance, sponsor visibility, broadcast moments, radio mentions, website coverage, and social media content.

Owned events

Cultural and entertainment properties

Events such as Max Freedom Jamz and Max TZ Festival that bring culture, food, music, performance, and audience participation together.

Brands

Activations and sponsorship moments

Product launches, sponsor booths, sampling, on-ground engagement, stage visibility, interviews, and branded audience experiences.

Community

Public and lifestyle events

Community-focused gatherings, food and lifestyle experiences, cultural celebrations, family events, and public-interest activities.

Media output

Coverage beyond the venue

TV and radio mentions, live links, website stories, social clips, photo sets, recap videos, and sponsor-ready post-event content.

Partner with an event

Put your brand into the audience experience.

Discuss sponsorship, activations, live coverage, media partnership, production support, or digital amplification for an upcoming event.

Event enquiries

Share the event type, date, location, sponsor objectives, and media support needed.